AI negative keyword mining

AI negative keyword mining

Paid Media
TripleDart
Negative keywords get skipped because scanning the search terms report by hand is dull, so this hands the scan to Claude and keeps the judgment with you.
Source
TripleDart
Tools
Claude, Google Ads MCP
Runs
Monthly
Cost
Free guide, API costs
Last updated
August 7, 2026

What it is.

The first prompt reads your search terms report for the last 45 days and returns the negatives worth adding. The second widens to 90 days and looks for the theme behind the individual queries. The third asks which irrelevant queries you're still paying for.

Around them sits a hygiene routine, which matters more than any single prompt, because wasted spend returns the month after you stop looking.

TripleDart's own guide, and TripleDart runs Google Ads for clients. The prompts run against any account you can authorize.

What you get.

  • A core mining prompt over the last 45 days of search terms.
  • A category-level pattern prompt over 90 days, for the theme behind the queries.
  • A third prompt that names the queries still costing you money after previous passes.
  • A hygiene routine that turns the three into a repeating monthly job.
HOW TO USE IT

How to set it up.

1

Connect Claude to Google Ads so it can read the search terms report directly.

2

Run the core mining prompt over the last 45 days and read every proposed negative before you apply one.

3

Apply negatives at the level they belong, since a campaign-level block can kill a term that converts in one ad group.

4

Run the category prompt over 90 days to find the theme behind the individual queries.

5

Add the pattern as a shared negative list, so the next campaign inherits it.

6

Put the whole thing on a monthly repeat, because search terms drift back.

Use cases

Mine the search terms nobody reads

Run the core prompt over the recent window and pull the waste out.

Find the theme, not one term

Use the category-level prompt to catch the pattern behind the spend.

Upload the exclusions

Take the grouped output straight into the account as negatives.

Best for

Accounts nobody has cleaned

An account running a year with no negative list has waste sitting in plain sight.

Broad match experiments

Broad match is affordable only with a negative routine running behind it.

Handover between owners

A documented monthly pass survives the person who set it up.

Open the original.

Hosted on TripleDart, free to open.
Open the Tool

Questions about AI negative keyword mining

Can I apply the negatives straight away?
What window does it read?
Will it catch everything?

Questions about Paid Media

How much waste does a negative keyword list recover?
How often should negatives be reviewed?
Strengths
  • Three prompts at three levels, so you get single terms and the pattern behind them.
  • It ends in a repeating monthly routine, so the waste stays gone.
  • The prompts are written out in full, so nothing depends on prompting skill.
Limitations
  • TripleDart's own guide, and TripleDart sells Google Ads management.
  • Applying negatives from a prompt without reading them can block converting terms, so keep a human in the loop.
  • It reads the search terms report, which already hides low-volume queries, so the mined list is never complete.
  • This one is short compared with the rest of the Claude series, closer to a prompt set than a full workflow.
Skip this if
  • Skip it if your search terms report is already reviewed every week.
Ideal for
  • Paid search managers
  • In-house PPC teams
  • Stage: Any stage

Want this running without building it yourself?

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