Preview
What it is.
Barbara and Bojana build marketing workflows in Claude live, then write up each build as a numbered episode. It started in 2026 and reached episode 11 by July.
The builds are concrete: a Twitter agent that writes and schedules, a self-learning content system, a LinkedIn outreach pipeline from lead generation to responses.
Recent episodes have moved onto GEO and AEO, which is where the marketing audience is asking questions.
What you get.
- A numbered episode per build, with the workflow shown
- Working agents for content, social, and outreach
- GEO and AEO builds aimed at getting a brand mentioned by AI
- Live sessions, so you see the mistakes as well as the result
- Free access with an open archive
OUR PICKS
Editions we'd start with.
Episode 11: How to get your brand mentioned by AI, a GEO and AEO masterclass ↗
July 2026, and the most directly useful episode for a B2B marketing team.
Episode 10: We built a Twitter AI agent that writes, learns, and schedules your posts ↗
A complete agent build. Start here to see how far they take it.
Episode 9: A self-learning AI content system built with Claude ↗
The content system episode, which is the one content leads keep sharing.
Episode 8: AI agent that runs your LinkedIn outreach pipeline ↗
Lead generation through to responses, built in the open.
How to run high performing webinars in 2026 ↗
Off-format and practical, which shows the range.
Subscribe at the source.
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Is there much of an archive?
Why watch a live build?
What can a marketing agent reliably do today?
How do you get a brand mentioned by AI assistants?
Is it worth building your own agent or buying one?