Statsig

Statsig

Analytics & Attribution
Run a proper A/B test without buying anything, and gate every release behind a flag.
ACCESS
Free account
PRICE
Free
HOST
Statsig
CATEGORY
Product analytics & experiments
Last updated
August 4, 2026

Preview

Statsig

What it is.

Statsig lets a small team run experiments properly without a purchase order. The free Developer plan carries 2M events per month, unlimited flag and config checks, plus 50,000 session replays per month.

Most teams meet it through feature flags and stay for the experiment engine. Flags are unmetered, so you can gate every release behind one and only pay attention to the event count.

What you get.

  • A/B tests with the statistics handled, so the debate is about what to test.
  • Unlimited flag and config checks, which makes gating every release free.
  • 2 million events a month for the analytics behind the tests.
  • 50,000 session replays a month, included at no extra cost.
HOW TO USE IT

How to set it up.

1

Install the SDK and put your next release behind a flag before you try any analytics.

2

Set the flag to a percentage rollout, so the first users are a sample and not everyone.

3

Define the metric you care about before you start the experiment, since choosing afterwards invalidates it.

4

Let the test run to the sample size it asks for, even when an early result looks obvious.

5

Keep an eye on the 2 million event allowance if you log every page view as an event.

Pricing Plans

Developer

$0

2 million events a month, unlimited flag checks, 50,000 session replays

Use cases

Gate a risky launch

Wrap the change in a flag, since flag checks are not metered.

Run a test without buying anything

Design the experiment and let the platform handle the statistics.

Kill switch for a release

Put the release behind a config you can turn off without a deploy.

Best for

Your first A/B test

The statistics are handled, so the argument is about what to test and not about whether the result is significant.

Gating a risky release

Unlimited flag checks mean you can wrap every launch in a flag without watching a meter.

Small teams doing growth work

Analytics, flags, plus experiments in one place beats stitching three vendors together at this size.

Open the tool

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Questions about Statsig

What does the free plan include?
Do feature flags count against the events?
Can a marketer use it alone?

Questions about Analytics & Attribution

How long should an A/B test run?
Do you need flags and experiments in one tool?
Before you start
  • A developer to install the SDK and wrap a release in a flag.
  • A release you are willing to roll out to a percentage first.
Strengths
  • 2M events per month free, with no credit card required.
  • Unlimited flag and config checks, so the gating layer never becomes a line item.
  • 50,000 session replays a month included, which most tools charge for separately.
Limitations
  • It's built for teams with engineering support, so the SDK install is a developer task.
  • Event volume is the meter, so logging every page view eats the allowance quickly.
  • The interface assumes some experiment literacy, which is a learning curve for a marketing-only team.
Skip this if
  • You already have flags and experiment analysis in one platform the engineers use.
Ideal for
  • Growth engineers
  • Product-led growth teams
  • Technical marketers

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