Preview
What it is.
BuiltWith profiles the technology running on any website. Its plans page says individual site lookups are free to use forever. Paid plans start at $295 a month and can be canceled at any time.
Enter a domain and you get its detected stack grouped by category, spanning analytics, advertising, hosting and CMS. The index tracks 124,000+ web technologies across data from 491.9 million domains. The underlying webpages refresh weekly.
Paid plans add lead lists and CRM syncing, plus trend history going back 18+ years. Exports go out as Excel or CSV, and report downloads are unlimited.
What you get.
- A free technology profile for any single domain you look up
- Detections grouped by category: analytics, advertising, hosting, CMS and more
- Live website counts per technology, so you can size a stack's install base
- On paid plans, lead lists keyed to technologies and keywords
- Excel and CSV export with unlimited report downloads on paid plans
- CRM integrations for Salesforce, HubSpot, Zoho, Dynamics 365, Pardot and Close.io
How to set it up.
Go to builtwith.com and enter a domain in the lookup box.
Scan the profile by category, from analytics down to hosting.
Click a technology name to open its trend page and live website count.
Repeat the lookup on 2 or 3 competitors and note which tools repeat.
Compare Basic at $295 against Pro at $495 on the plans page when single lookups stop being enough.
On Basic, plan around the caps: 2 technologies and 2 keywords, with 2 retail reports and 1 system login.
Pricing Plans
Free lookup
$0
Individual site lookups, free forever
Basic
$295/mo
Caps at 2 technologies and 2 keywords, with 2 retail reports and 1 system login
Use cases
Profile one account
Type the domain and read the stack before the first call.
Check a category
Look at the grouped detections to see what kind of tooling they favor.
Size a partner integration
Use the live counts per technology to argue for building the connector.
Best for
Stack-based prospecting
You sell into companies running a specific tool. Paid lists turn a detection into a prospect file.
Pre-call research
Two minutes before a discovery call, a free lookup tells you what the prospect already runs.
Open the tool
Opens on Google in a new tab.