HubSpot CRM

HubSpot CRM

RevOps & Data
Stop losing deals in a spreadsheet, at 2 users and 1,000 contacts for nothing.
ACCESS
Free account
PRICE
Free
HOST
HubSpot
CATEGORY
Email & CRM
Last updated
August 4, 2026

Preview

HubSpot CRM

What it is.

This is the point where deals stop falling through the cracks of a spreadsheet. HubSpot's free CRM tools cost nothing, carry no expiration date, and give you records, deal pipelines, forms, live chat, meeting scheduling, plus a reporting dashboard.

You'll hit two ceilings: 2 users and 1,000 contacts, with no limit on the customer data attached to them. The user cap goes first, because a second salesperson and a marketer already fill it.

What you get.

  • A deal pipeline with reporting over it, so the forecast comes from where deals live.
  • Inbound leads arriving as records, because forms and chat write into the same place.
  • 1,000 contacts with no cap on the data attached to each one.
  • A meeting link in every signature, which is the fastest way to get sales using it.
HOW TO USE IT

How to set it up.

1

Create the free account and import contacts from a CSV, mapping company name so records group properly.

2

Rebuild your pipeline stages to match how deals move in practice, before anyone logs a deal.

3

Install the tracking code and connect a form, so inbound leads arrive as contacts without manual entry.

4

Connect the mailbox for the 2 users you have, since logging and templates depend on that connection.

5

Add a meeting link to email signatures, which is the fastest way to make the CRM useful to sales.

6

Watch the contact count as you import, because 1,000 contacts fills faster than teams expect.

Pricing Plans

Free tools

$0

2 users, 1,000 contacts, no limits on customer data

Use cases

Pipeline before a budget

Set up deal stages and report on them without asking anyone to approve a purchase.

Inbound into records

Point forms and chat at the CRM so leads stop living in an inbox.

First forecast

Report on the pipeline where the deals already sit.

Best for

Founder-led sales

2 users covers a founder and one salesperson, which is exactly the stage where a spreadsheet starts losing deals.

First inbound capture

Forms and chat write into the same records as sales activity, so nothing needs reconciling later.

Replacing a deal spreadsheet

Pipelines with reporting mean the weekly forecast comes from the same place the deals live.

Open the tool

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Open the Tool

Questions about HubSpot CRM

What exactly is free?
Is it a trial?
Can more than 2 people see the data?

Questions about RevOps & Data

When should a startup buy a CRM?
Should marketing and sales share one CRM?
Before you start
  • A contact list to import, with company names in a column.
  • Agreement on your pipeline stages before anyone logs a deal.
Strengths
  • 100% free with no expiration date, which makes it a starting point instead of a countdown.
  • No limits on the customer data held against a contact, so records stay rich even at 1,000 contacts.
  • Forms, chat, plus meeting links are included, so the free tier captures leads as well as storing them.
Limitations
  • 2 users is the hard limit on the free tools, and a third person needs a paid seat.
  • 1,000 contacts fills quickly once you import a list, and marketing contacts count toward it.
  • Automation and sequences sit on paid tiers, so the free version is a record system more than an engine.
Skip this if
  • You already run a CRM your team logs into, because migrating pipeline costs more than the spreadsheet did.
Ideal for
  • Founders
  • Early sales teams
  • RevOps

Got the free stack.
Need the engine?

Free tools give you the data. We turn it into pipeline for 300+ B2B tech companies, across organic search and paid media.