Google AI Overviews Statistics 2026: Usage, CTR,…

What it is.

AI Overviews appear on roughly 15% to 25% of searches in mixed-intent datasets and up to 48% to 50% in industry-specific ones, so the honest answer is a range.

When one appears, organic click-through drops roughly 34% to 61%, with position 1 clicks down around 58%.

Citation overlap with the organic top 10 fell from roughly 76% in mid-2025 to between 17% and 54% in early 2026, which is why a ranking no longer predicts a citation.

Read it at the source.

Opens on Slate. Free, and the figures on this page all come from it.

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Frequently Asked Questions

Strengths

It shows the spread between datasets, so you can quote a range and defend it when someone brings a different figure.
The informational skew is stated plainly: 88% to 91% of AI Overview queries are informational, so the commercial pages are less exposed.
It separates AI Overviews from AI Mode, at roughly 2 billion monthly users against 100 million plus.

Limitations

Slate is a TripleDart product and sells AI visibility tracking.
The figures come from other people's datasets, so the sampling belongs to them.
Percentages move with query type, geography and device, which the page says up front.

Skip this if

Skip it if you already track AI Overview coverage on your own keyword set and report click loss from your own data.

Ideal for

SEO leads defending an organic forecast
Marketing leads briefing a board

Google AI Overviews Statistics 2026: Usage, CTR, and Traffic Impact Data

What it is.

Read it at the source.

Frequently Asked Questions

The plays behind the reading.